Move over 1000-2000%
We increased impressions by 4056% over 6 months
About Jolt Collective
Jolt Collective is a full-service digital marketing agency. The company offers several digital marketing services that supports businesses and drives them to the next level.
Client's concern
The client was relatively new in offering digital marketing services and was struggling to obtain page visits, conversions, and leads.
Our Solution
Our expert migrated the single-page website to a full-service website. They also implemented local SEO optimization, adjusted keywords, and enhanced the GMB (Google My Business) profile to boost traffic and generate leads.
Identifying the problems
I want more page visits, leads and conversions on my site.
Missing GMB optimization A single page website Missing proper keywords Missing local SEO optimization Migrating the website
Why migrate?
A website audit revealed that the single page website was not keyword optimized, the url structure was not good, loading times were too high, the user experience wasn't good, the landing pages were missing, a site map was absent.
What we did?
We created a plan
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Crawling existing website To gather information and index web content for search engines -
Recording the benchmarks To measure performance matrices and establish a baseline.
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Mapping the URLs To understand how the different urls link to each other.
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Retained titles, meta descriptions,
and HTML markups Started the project from the scratch. -
Updating site's DNS Updated the domain address to a new hosting location.
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Launch and crawl the new site Let the search engine crawl the new site, understand its content, and index it.
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Identifying and resolving
missing/ duplicate content Spot and eliminate duplicate content -
Check redirects Spot redirects or link not found error and solve them.
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Submit sitemaps Provided search engines with a structured map of website content.
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Monitor performance We constantly monitored the performance of the new site and made necessary updates.
Updating Google My Business
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What we did?
We updated the GMB profile with a revamped business description, adding new services, client testimonials, and a map section. This helped improve local search ranking of the site.
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Why we did?
GMB update helped improve local search ranking, enhanced business visibility, and increased chances of attracting new customers.
Local SEO optimization
Part 1: Competitor backlink audit
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What we did?
We updated the GMB profile with a revamped business description, adding new services, client testimonials, and a map section. This helped improve local search ranking of the site.
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What we did with the data?
We approached the site's we found in our analysis with guest posts and articles and got backlinks from them in return.
What it means?
Backlinks from high DA site is similar to reputated individuals referring you for a job. It increases the website's credibility.
Part 2: Comprehensive keyword analysis
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What we did?
We generated a full-size report depicting the local keywords along with their search volume, difficulty and other parameters.
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What we did with the data?
We used the data to modify the site meta, GMB service names, and the website content.
What it means?
Keywords are the search terms people/ businesses use to search for a product/ service and then land on a strore that appears in the result.
The Results of our actions
Along with an increase in impressions by 4056% and clicks by 1528% over a period of 6 months, local SEO and GMB optimization generated 13 calls in a single month. The Jolt collective management was elated and upgraded Amit's contract from part time to full time.
Amit has been an integral part of my team. Amit's insights are invaluable.
Account Director, Jolt Collective
The man who made this possible
Amit is an experienced digital marketer with over 8 years of expertise. He specializes in driving results for small to medium-sized ecommerce sites, excelling in marketing strategy, PR, consumer behavior analysis, and team leadership to promote products and services
SEO, SMO, Google Ads, Email marketing
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