Do you know that search engine giant Google considers text content to be extremely important from SEO point of view? And why not, considering that first and foremost a web is all about keyword-based searches and ranking on search engines. Blogs, articles, FAQs, slides, client testimonials, etc. are all text content. In fact, the primary purpose of a web crawling tool like Googlebot is to look for text content that will be of use to visitors. Therefore, there’s no place for irrelevant and thin content anywhere on your website; they will never be discovered and added to the Google index.
There’s no denying that visual content like images and videos are quick at grabbing the attention of audience and the processing speed of such visuals is extremely fast. Nevertheless, texts are equally important from SEO point of view. Text content enables your customers to make informed decisions by gaining access to additional information about your products and/or services.
Only a qualified and versatile content writer working in conjunction with a web designing/development team can deliver textual content requirement with full justice. Content writing experts such as those you can hire from remote offshore locations help you optimize text content needs through original and relevant texts. Remote staffing agencies like Virtual Employee Private Limited in India can be a dependable source of professional content writers. They can write on any given topic and on the spot. They easily cover the content requirements of overseas clients operating in different domains.
Such writers give logical flow to the textual elements of a website and highlight all the benefits of doing business with you. They make up one of the best global content writing teams with razor-sharp focus who offer unique text content that passed Copyscape check.
So, textual content is one major area in your content marketing efforts that needs some serious attention. Any display of inferior quality text content on your site is sure to put off visitors. It’s indeed some food for thought for organizations facing problems with websites containing a surplus amount of images, videos and links but meager actual content.